A Brief History of Automotive Advertising.
Posted by Will Shadbolt
“DISPENSE WITH A HORSE.” So said the headline of the first ever automotive advertisement in 1898. It was for the Winton Motor Carriage Company, one of the first American companies to sell automobiles. The ad showed a picture of a man and woman riding in one of the company’s cars, which bears closer resemblance to a horse and buggy minus the horse than a contemporary vehicle. Beside it was a paragraph that outlined the benefits of owning a car, such as it being cheaper and less smelly than a horse. And it was only $1,000 (about $27,500 today).Read More