In June, Microsoft announced it was purchasing the business social networking site LinkedIn for $26.2 billion. At the time, LinkedIn brought in $881 million and boasted 433 million users at the time of purchase, up from 300 million in 2014. Although the cost was large, many commentators proclaimed that the buy was worth it due to the data LinkedIn has on its members. Microsoft has the ability to integrate that data into a number of their other products, such as Outlook, Skype and Cortana, their version of Siri. It could also be a tool to help Microsoft hold its own as it continues to alter its image from just a software and hardware company to an online business juggernaut.
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